This training gives you the tools and the official recognition to stand out.
You're passionate about helping families navigate the postpartum stage
Whether you're a nanny, postpartum doula, agency caregiver or sleep consultant looking to officially expand your services...
Turn your heart-driven work into a career recognized for professionalism and credibility—with a certificate that families, agencies, and clients trust.
…meaning you have the option to go about your normal routine as a sleep consultant, nanny or other professional and then work inside the home, taking in that fresh newborn smell when you need a breath of fresh air.
Your career allows flexibility — now, you get to be flexible with both your time AND your services. You’re adding more legitimacy to your name, and you’re given the opportunity to REALLY serve parents in some of their most vulnerable moments.
Have your cake—and get certified, too.
gaining newborn care specialist education allows you to
Claudette
We were taught how we should approach certain situations and walk in confidence to do so. I recommend anyone who is looking to become a newborn specialist to make sure the right school offers the right certificate you need and I can honestly say that The Cradle Coach Academy offers this and more.
My experience was great because we have the tools first hand"
“
Nicole, Balanced Sleep Co
since launching in July. It’s a very gentle, intuitive, and very successful program. The newborn care specialist course help me to understand the complex needs of newborns, but yet how widely flexible you can be in shaping their sleep.
We have helped 40 families so far..."
“
You have the passion and desire to help families who are entering this new stage in their lives. You want to ensure that they have a great start to their new life as parents (or parents of more than one child!) and you can't wait to support them through this.
You’ve got the passion. You’ve got the heart. All it takes is that first step—and a certificate to back your calling. Whether you want to join an agency or launch your independent path—this program is your launchpad.
Fearful of Starting?
You were made for this.
as a newborn care specialist?
How much can you make
If you are looking to work for an existing agency and wanting to work within the home of a client…
If you are a sleep consultant looking to add to your services but without working in the client's home…
If you are willing to hustle, connect and build a business to make into your full time job….
10 CLIENTS PER MONTH
AVERAGE SALE $300
One client per month
average sale $35/ hour
$4,000+/month
$3,000+/month
$5,000+/month
on average
on average
on average
ONE CLIENT PER MONTH
AVERAGE SALE $25/HOUR
Newborn Care Specialists earn anywhere from $18-$45/hour depending on if they start their own business or work for an existing company.
(approx. 40 hours per week)
(approx. 40-55 hours per month)
(approx. 40 hours per week)
Amber,
Postpartum Bliss
and informative and really helped to elevate my postpartum doula business as I added overnight support to my list of services. I am also currently taking the Cradle Coach Academy Sleep Consultant course. I have nothing but positive things to say about these trainings!"
The Newborn Care course was so helpful..."
“
REVIEW NO. 1 of 2
Marianna
Before I knew it, I was all done with it. It was so much fun! You can listen to this course anywhere and everywhere. I have learned so much. The team was extremely attentive and supportive. The Cradle Coach Academy NCS course opens windows of brand new possibilities! It is amazing!
I was able to complete the program in a timely manner"
“
REVIEW NO. 2 of 2
What You Will Learn Inside
The Newborn Care Specialist Program is a comprehensive course broken into 12 components, covering everything from newborn development to feeding, sleep, hands-on care, and professional practice in the home.
Here are just some of the topics we cover:
- Newborn brain and physical development (months 1–4 & milestones)
- Newborn appearance, skin, hair, senses, reflexes & behavior
- Reading cues, cries, and states of consciousness
- Everyday care: bathing, diapering, dressing, laundry, babywearing
- Safety basics: car seats, shaken baby syndrome, the PURPLE crying period & pets
- Common newborn ailments and when to suggest medical attention
You will learn:
- Your role in feeding as an NCS and realistic feeding schedules
- Formula types, preparation & storage + bottle-feeding breastmilk
- Breastfeeding foundations, positions, frequency & how to truly support parents + when to refer to a breastfeeding expert
- Feeding issues: tongue and lip ties, cleft lip/palate, aversions & sleepy babies
- Feeding multiples and premature babies
- Sterilizing and cleaning bottles, tools & keeping accurate logs
You will learn:
- How much sleep newborns really need and developmentally appropriate patterns
- Safe sleep practices, SIDS/SUIDS awareness & nursery set-up
- Swaddles, soothing techniques & Dr. Harvey Karp’s 5 S’s
- Sleep development, REM/Non-REM, and long-term effects of sleep deprivation
- Wake windows, dream feeds, routines, night weaning & gentle sleep-shaping approaches
You will learn:
- Risk factors and realities for multiples (twins, triplets and more)
- IVF, NICU stays, and caring for babies coming home from higher-level care
- Stages of prematurity, corrected age & common short- and long-term complications
- Special care for preemies: skin-to-skin, sensory input, feeding & medical devices
- Postpartum complications, C-section recovery & postpartum mood and anxiety disorders
- The wider care team: pediatricians, ENTs, SLPs, OTs, dentists, early intervention and your boundaries as an NCS
You will learn:
- Pre-shift prep and expectations for day, overnight and live-in work
- Beginning-of-shift, during-shift and end-of-shift routines
- Daily and weekly rhythms that keep baby care consistent
- Foundations of inclusive care for LGBTQ+ and diverse family structures
- Client communication best practices, logging systems & difficult conversations
- Self-care, boundaries and protecting your wellbeing while you support families
You will learn:
BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |
and that's not all...
[Bonus] NCS Business Starter Kit
Checklists, example questions, and a getting-started roadmap to help you move from “I finished the course” to actually working with families as quickly as possible.
The benefit? You start your career on the right foot with a solid understanding of how to set up your business, find your first paying clients, and with the confidence to move forward instead of second-guessing yourself.
bye, bye guesswork!
Until the Timer on This Screen Expires...
($297 value)
BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |BONUS TIME | BONUS TIME |
plus, you'll Get
[Bonus 2] Future Growth: Sleep Consulting Upgrade Credit
If you later decide you want to add remote sleep consulting (working with families virtually on sleep) to your services, you’ll receive a $400 tuition credit when you enroll in The Cradle Coach Academy Sleep Consultant Certification & Business Accelerator.
The benefit? The family you support as a newborn specialist at week 2 calls you back for sleep help at month 4. You're building relationships that last—and a calendar that fills itself, with a fully remote skillset as a Sleep Consultant.
Become the go-to expert
What is the Investment?
Enroll today for just:
Enroll now to lock in your foundational certification, NCSA eligibility, and peace of mind — at the current rate.
🏆 NCSA‑Approved Foundational Training
What you get inside:
$550 → $450
Save an extra $50 when paying in full
Lifetime access
2 Monthly Payments
Lifetime access
One Time Payment
Payment Plan
Additional payment plans available through Klarna, Affirm and Afterpay.
$300 → $250
Have a burning question?
Q: Is the program self-paced? Are there any timelines I have to follow for completion?
Q: Do I need to be a Sleep Consultant to take this program?
Q: What will I be certified in once I complete this program?
Q: Will taking this program increase my ability to get hired at an agency?
Q: Do I need experience before I enroll?
Q: Is this program approved by the Newborn Care Specialist Association?
Not at all. While some sleep consultants do take this course to expand their services, it’s designed for anyone working in childcare — including nannies, doulas, newborn caregivers, and postpartum support pros. If you're passionate about supporting families with newborns, this course is for you.
You’ll receive a Certificate of Completion from The Cradle Coach Academy, confirming that you’ve completed our NCSA-approved newborn care training. From there, you’ll have everything you need to pursue full certification through the NCSA if you choose.
Yes! Many agencies require or strongly prefer that candidates complete a recognized newborn care training. This certification boosts your credibility, trust factor, and qualifications—especially with higher-paying families and placement services.
Yes — this is an officially approved foundational course by the NCSA. That means once you complete the training, you're eligible to apply for full certification directly through the NCSA.
It’s 100% self-paced. You can take the course on your schedule from anywhere in the world, and revisit lessons whenever you need a refresher.
Q: How long does the program take to complete?
Q: Once I receive my certificate of completion, what are the next steps for getting certified through NCSA?